
Most people have trouble managing multiple social profiles. I hear it all the time. “I don’t have time for Twitter,” “I only use LinkedIn,” “I don’t want everyone seeing what I did this weekend,” “Do I really need to join Google+?”
What do you post? When do you post? And with whom do you share your information? These are all questions that everyone asks. In this day and age, you can’t run a business without having a social media presence, but you also can’t do it all.
This week, I had the opportunity to attend a conference on Mobile Social Communications hosted by Business Development Institute. I participated in a round-table discussion on “Managing Your Personal and Business Social Platforms,” which was moderated by Laura Fink, Vice-President of OPEN Social Media and Customer Marketing for American Express OPEN. We talked about strategies people use to control their social profiles for their personal lives and for business.
Different Approaches
I like to use LinkedIn for business, Facebook for personal, and Twitter for a mix of the two. However, this is becoming a challenge
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